MBA candidate
I am an MBA candidate with 0 years of experience, specializing in Marketing and Operations, having gained hands-on exposure during my two-month internship in the Personal Care Products Division at ITC Limited. I successfully boosted the DS's Edge score from 70% to 104% through strategic market coverage, showcasing my ability to drive tangible results in a competitive environment. I am building toward a career in marketing and business development, where I can leverage my skills in consumer behavior and brand management to create impactful strategies.
Studied and analyzed the marketing strategy of Haldiram, examining branding, product positioning, promotion, and consumer behaviour within the FMCG/food sector.
June 10 - August 10, 2026
Visited 30+ retail outlets daily alongside the distributor salesman (DS), directly contributing to an increase in the DS's Edge score from 70% to 104% through structured, consistent market coverage. Took retail orders directly and strengthened interaction with retailers, improving order conversion and relationship quality across outlets. Drove DS engagement in payment collection, improving discipline and compliance in the distribution channel. Built strong hands-on product knowledge across PCPD brands (Savlon, Fiama, Vivel, Engage, Mangaldeep, Aim, and Home Lites) through daily field exposure. Opened new retail outlets, expanding distribution reach and market footprint within the Kanpur territory. Launched new SKUs at the retail level, driving successful product introductions and visibility for new launches. Reactivated red (inactive) outlets by re-engaging retailers who had stopped ordering, restoring them to active purchasing status.
September 10, 2024 - July 10, 2025
Assisted in marketing and retail sales operations for automobile spare parts, supporting revenue growth through customer engagement and sales activities. Supported relationship-building with retail clients and dealers, contributing to improved order volume and repeat business. Assisted in planning and executing promotional and marketing activities to increase product visibility and brand awareness in the local retail market. Supported inventory coordination and stock replenishment to help ensure consistent product availability at retail points. Gained exposure to tracking competitor pricing and market trends to support pricing and sales strategy decisions.
Master of Business Administration (MBA) • 2025 - 2027
Bachelor of Business Administration (BBA) — Marketing • July 2021 - June 2024
9.09
Class XII (ISC) • 2020 - 2021
84.33%
Class X (ICSE) • 2018 - 2019
74.83%
Interested in collaboration or just want to say hello? Feel free to reach out!